Internet Attraction Marketing

Internet attraction marketing uses the internet to prospect and support the marketing efforts for your network marketing business.

Imagine using your internet as your main tool of recruiting, qualifying, and creating income for you network marketing business. You would do this through content generation, writing about your product or opportunity.

Becoming active on social sites, participating in forums, and providing a ton of informational value and having the most qualified people coming to you and your websites asking you to teach them how to build their businesses online.

Identifying Your Primary Objective for Your Marketing Business

As with most big projects you should start with your end goal in sight; this will help you determine what you are going to need to get the job done. I would suggest that your goal is to sell products at a reasonable profit and/or attract people that are interested in developing an income stream by working from home.

The next question is how do you do that and what tools will you need?

Considering the fact that many people don’t purchase from you the first time they arrive at your website, you need a way to develop a relationship with these people over a period of time. This is one of the most important concepts in Internet marketing; you absolutely should be building a list of prospects.

An Autoresponder - The Most Important Internet Marketing Tool You Can Ever Have

Building a mailing list is a key factor in your internet/network marketing business success, choosing a good autoresponder is of critical importance. I’ve heard of people changing autoresponder services after being in business for a number of years and in the changeover process they lost over 70% of their mailing list…you definitely do not want to do that.

You can read a review of which are the best autoresponders to use to help you make an informed decision, this is one thing you absolutely must get right.

Getting People To Join Your Mailing List

People won’t just jump on your mailing list because you asked them to do so, you’ll have to offer them some valuable information before they will make that commitment and that brings us to the next set of tools that we are going to need -- tools for creating landing pages or sometimes referred to as lead capture pages. Everyone does do not want to hear about your world’s greatest opportunity or compensation plan. They want benefits. Lead with the benefits. Show what is in it for them.